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Brand Creation
Brand Creation
We believe the way your company looks and sounds holds tremendous value, both internally and externally. Branding should be personal—TAP values your identity and works with you to formulate a brand platform that reinforces your company’s core purpose. We’ll start with a brand strategy and develop a brand expression and supporting platform that truly leaves an impact on your target customer.
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Content Strategy
Content Strategy
Today’s content strategists must not only produce solid copywriting, but also offer captivating videos and interactive infographics that educate the consumer and give them a reason to return. We build that customer relationship by delivering stand-out visuals and thoughtful writing. TAP’s content strategy integrates SEO into everything we produce, with an end goal of diligent, customer-facing content in mind.
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Digital Advertising
Digital Advertising
TAP’s interactive advertising strategy works hand in hand with our brand creation and design services. We aim to engage your customers with digital ads and rich media that call them to action and promote your brand through recognizable imagery. We’ll keep you informed with thorough reporting and analytics that support each campaign goal.
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Paid Search
Paid Search
Digital marketing services in today’s world are incomplete without a properly managed paid search plan. To fulfill this need, it is best to take an analytical approach to PPC by monitoring changes in industry trends and competitor activity. Our goal in paid search is to protect your investment and deliver tangible returns.
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Search Optimization
Search Optimization
Effective SEO strategy is a key component of TAP’s digital marketing services. With an emphasis on producing quality, search-focused content, we design search optimization strategies that boost your site’s authority and create visibility within your target areas. Our SEO strategy complements each responsive web design—the result is a clean technical layout that increases traffic and delivers conversions.
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Social Media
Social Media
Social media marketing allows you to promote your brand in a unique way. Whether or not your current social footprint is driving conversion, our goal is to amplify your customer interaction on the social platforms that will bring you the most new business. TAP’s social digital marketing services are tailored to attract your ideal audience.
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Web Design
Web Design
Customized. Responsive. Conversion-based. Our web design services are consumer-centric and function only to give your customers the best user experience possible. Our job is to understand your ideal customer and design your website from their perspective, strengthening your relationship and boosting qualified leads and conversions.
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